You Snooze, You Lose

And radio’s been napping for years

It’s not like we weren’t warned. I distinctly recall Mark Ramsey, and others, bringing up the hyperlocal issue years ago.

And, it’s not like we haven’t had the opportunity. You’ve probably seen your local newspaper cut staff and local coverage, or go out of business altogether, freeing a wide range of experienced, locally-connected journalists right there in your community.

Still, as has been Radio’s wont the past couple of decades, we did nothing to seize this opportunity for leadership and growth. In fact, we used the demise of the local paper to justify further cuts of our own. See? People don’t want information these days. Even the newspapers don’t cover high school sports anymore.

So, ESPN stepped in to fill the vacuum:

Now, after a successful test run in Chicago,, ESPN is adding local offshoots in three more cities. On Monday, ESPN, which is owned by the Walt Disney Company, plans to announce local web sites in New York, Los Angeles and Dallas — in what executives say is only the ‘first inning’ of their effort to provide hyperlocal sports coverage in cities across the country.”

You snooze, you lose.

I think I’d feel more frustrated if this was the first time it had happened, but I just have this sense of deja vu…

Don’t you?