You Bet You’re Competing With Amazon

Check this out… Inc. is ramping up its investment in podcasts and other radio-style shows to expand the types of programming it offers via Audible, the audio book company it acquired in 2008.

Audible has recruited well-known comedians, along with radio and podcast producers for the initiative, and job postings suggest a significant global push. “

You can read the whole article HERE.

Why is everyone investing in radio product except radio companies?