Using Storytelling In A PPM World – Erickson Media
   

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Using Storytelling In A PPM World

Using Storytelling In A PPM World

It’s the only way you’ll dominate.

“We tell stories to continue ourselves.”

Is it harder to tell a story in 60 seconds than 360 seconds?

Depends on the story.

The best stories always have a twist, always resonate emotionally, always feel a need to be shared.

Here, learn from a modern master storyteller:

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This is the only way you can cut through the sameness that engulfs radio today.

The very best clearly have a gift, but it’s a skill most can learn.

If your talent needs help, call me.

It’s what I do.