The Power of Words

Use it!


You don’t have to be a Democrat to appreciate the gift Barack Obama has for public speaking.

Plenty of Democrats admired Ronald Reagan for the same gift. He was known as “the great communicator.”

Your words have power, especially if you use words that make me feel.

There’s a cadence involved in capturing listeners’ emotions too. Martin Luther King knew that. So does Obama.

Whatever your political affiliation, it’s worth your time to watch the President’s speech to the DNC last night.

It’s worth your time to study a master writer and speaker because your future depends on your ability to connect on an emotional level to those who happen to hear you.

As one historian said last night, Obama may be our most gifted leader in terms of using words to capture hearts since Abraham Lincoln.

That’s pretty powerful company.

Words matter. Your words matter.

Watch and learn.