The Letter

And the story behind it…


It’s hard to see how she can defeat the most powerful man in the Senate, but the odds were against her ever becoming a fighter pilot and that didn’t stop her.

I’m impressed by this first spot, the start of this campaign, telling a story that some will feel as true, because politics, like everything else, starts with emotions:

We feel before we think.

We feel before we act.

Whatever we’re selling, we need to remember that.

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