Several years ago, I inherited Doug’s services, and I admit I questioned the need for a programming consultant at the time. I quickly changed my mind when I saw the impact Doug’s input had on our ratings. With Doug’s help we attained a number one ranking in the coveted Adult 25 – 54 demographic and he helped keep us in the top five. Doug is a content and branding specialist, who focuses on what comes between and around the songs: all spoken and recorded content, which includes talent, liners, sweepers, promos, jingles, information services, etc.”

Rick Mack
Vice President/General Manager
WSTR-FM Atlanta