Ready to learn?
This one’s easy…
You can’t teach creativity.
All you can do is provide an environment in which it can blossom and then reward it when it happens.
I’ll give you a clue, though management won’t like it.
The more time you spend at work doing administrative, repetitive monkey work, the less likelihood you will be creative in your office.
The more stations you have to voice-track or program or manage, the less brilliant your own work tends to be.
If you want to foster creativity, encourage play, push yourself and your employees out of the building.
And if you need some sort of formal, statistical way to defend your new play policy, read THIS.