On The Edge – Erickson Media
   

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On The Edge

On The Edge

Google Chrome + Lady GaGa

I love this spot!

I find it impossible to watch without feeing happy, almost exuberant.

It helps to have the hottest female singer on the planet, and a hit song, of course.

But pay attention to the cuts — the editing of the scenes and images is what makes it so fun.

And the message…?

Inclusion?
Hipness?
Belonging to a cool group?
YouTube & self expression?

Does it work for you too?