Just Because You Can

Squeezing ever tighter

I read recently that inside some Qdoba outlets there is a large TV that plays non-stop infomercials with a volume high enough to make ordinary conversation impossible.

I’ve flown a couple of million miles on United Airlines since I began consulting. They informed me last week that this loyalty will now mean less than the cost of each flight I book, meaning if I don’t book an expensive fare, I may be treated worse? Seriously?

I have heard 17 units in one stop set on a major radio station in one of America’s largest radio markets.

Just because you can doesn’t mean you should.

If you make the act of eating in your restaurant unpleasant, I won’t eat there.

If you make an implied threat, and I have a choice — which I do — the outcome will be anger, not compliance. I will now go out of my way to fly airlines other than United. Emirates’ international service is vastly superior.

Forget your listeners for a moment. If you felt a responsibility to do everything possible to help your clients succeed, would you put them in the middle of a 17-unit stop set?

Just because you can doesn’t mean you should.

Perhaps you should have KINKOS print that in large, bold type and stick it over your office door this year, not so much for you, but for your corporate visitors.