It Runs Deep

It’s a good time to live in Denver.


Last year, the Colorado Avalanche won the Stanley Cup, best hockey team in the world. And, they’re the favorite to win it again next year.

Monday night, the Denver Nuggets won their first NBA Championship, after 47 years in the league. And they are also the favorite to win another championships next year.

You don’t have to be a basketball fan to love THIS though.

It takes courage to be that vulnerable on the nation’s biggest stage, crying in front of millions.

You think not? When’s the last time you cried in your office, in front of everyone in your building?

The thing is, Jamal Murray made tens of thousands of new fans by opening himself to us, by showing us his raw emotion.

Do you have that kind of courage?

Because authentic vulnerability is always attractive.


You’ll see it for yourself if you dare to try.