It’s about how good you’re going to be.

Everyone can use a coach.

We expect coaches in sports. Roger Federer, Tom Brady, LeBron James. The very best always have coaching.

We — at least I — never really thought about doctors needing coaches.

The truth is, we can all get better at whatever we do with good coaching.

If you’ve plateaued, whether you’re a GM, a PD, or an air talent, you need a coach.

And if you want some suggestions of great coaches I know, call. I’ve got a list of names, each of whom can help you improve.