Like him or loathe him, you must admit that Simon Cowell understands emotional connection. American Idol has not been the same since he left.
These TV singing shows have never just been about vocal talent.
They are designed to hit your heart, and that’s why they tell backstories, and why, in this case, Simon created the adversity this contestant could overcome.
There’s a lesson here for your show.
If you can’t see it, call me. It will be the difference between “hearing” you and “listening” for you.
It will make you memorable and, hopefully, irreplaceable.