You may want to watch this more than once, because there is real insight here that can help you connect on a deeper level with your listeners — if you’re allowed to try:
You’re telling stories every day anyway, unless all you’re allowed to do is read liners word-for-word.
Your life is a story. Your on-air persona is a story.
So why make it hackneyed and predictable?
It’s worth the effort to learn how.