From Adam Sandler
Did you watch the Benefit Concert for Hurricane Sandy Relief?
I don’t know how much money it raised, but what a show!
Springsteen, The Stones, The Who, Kanye, Billy Joel, Clapton, Bon Jovi, Paul McCartney, Alica Keys…
But the one I liked most? Adam Sandler:
That’s how you deal with serious when your character is based on comedy.
That’s how you localize content.