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Why?

Why?

It always comes before what

 

We tend to think of our customers as intentional, rational human beings—which is why we spend a lot of our time marketing to their heads. We make and market better products and services by working harder to get a glimpse of their hearts.” ~ Bernadette Jiwa, The Story of Telling

And you’re more likely to get a glimpse of their hearts if you share a glimpse of yours every day on your show.

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