HBO expands news commitment
Both are aimed directly at younger audiences who don’t use cable. HBO is launching the service as a $14.99/month stream.
Plus, VICE’s current weekly TV series on regular-subscription HBO will be expanded to 35 episodes a year from 14, and VICE will produce 32 “specials” — like their “Killing Cancer” special — for the network through 2018.
And, it leads to wondering what your company is doing to reach a new generation, skeptical about traditional media “news” packaging, but — hopefully — still interested in our world.