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KNOXVILLE, TENNESSEE | WJXB, MIX 97.5

KNOXVILLE, TENNESSEE | WJXB, MIX 97.5

KNOXVILLE, TENNESSEE | WJXB, MIX 97.5

I’m an alumnus of Vanderbilt, in Nashville, and since Knoxville is home to the University of Tennessee, our great in-state rival, I wasn’t expecting to enjoy my visits – but boy, was I wrong. The challenge here was a decades-long dominant Country station. By dominant, I mean a station that still produced 20+ shares this decade. WIVK is easily the best smaller market radio station I had ever heard, but that just meant success tasted every sweeter when it came to Bee…