This is what it takes:

“You have to be odd to be number one.”

That’s Dr. Seuss, a very smart guy.

Can anyone replace Howard Stern? How about Rush Limbaugh?

You won’t be successful trying to be a less obnoxious Rush, or a less “dirty” Stern.

You’ve got to be the most unique, special YOU that you can offer, every break, every day.

It’s the only way to #1.