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A Love That Never Fades
Dec 11, 2009. Posted by: Doug in My Views
This is clearly an amateur production. The slides change too quickly, the script isn't perfect. But, for me, that just makes it all the more poignant. It makes it real.
2 minutes to tell a life's story.
Doesn't seem enough, does it?
I often hear from talent on radio and TV that it's not enough to tell impactful stories.
Well, see for yourself...
We know enough.
Enough to care, enough to be touched, enough to project ourselves into the story.
If you are lucky enough to still have your mother and father, call them today, just to tell them you're thinking of them, and love them.
Do the same with the people who have made a difference in your life over the years.
They are always gone too soon.
(In loving memory of my buddy, Kip.)
http://www.ericksonmedia.com/news/468/55/The-Warning.html
http://www.ericksonmedia.com/news/463/55/The-Concert.html
http://www.ericksonmedia.com/news/467/55/The-State-of-the-Internet.html
http://www.ericksonmedia.com/news/466/55/Your-Friends-Can-t-Be-Trusted.html
http://www.ericksonmedia.com/news/464/55/Are-You-Over-Paid.html
Comments
Radio Works
Posted on Jul 27, 2010
I've worked at some stations that were really loved by the Audience. KHYL COOL 101.1 in Sacramento, being one. The difference is the Program Director has a plan and works the Plan! Every Personality knows and plugs into that plan! Plus, the way the station interacts with the audience is so important. Thanks again, Doug, for a great article.....
Wow!
Posted on Jul 27, 2010
Doug. Thanks for sharing. I can remember many times at stations I have worked at, where the bond with the listener was PRICELESS! There are so many possibilities to bond with the listener that are now being missed. With the PPM, as a jock, it still is about WHAT you say and HOW you say it. I once programmed an AC station in Texas and the owner said, get everyone to talk about what is going on in the lives of the listener. We had to do it between every song and we were to never give a title and artist. This was not a major market so it really forced you to be local, relevant, but most importantly, RELATABLE. It can be done!
Surprise!
Posted on Jul 27, 2010
Much in the same way flash mobs caused people to react, the most important thing here is the element of surprise.
I hadn’t seen this Doug. It made my day... thanks for sharing.
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