This should be interesting…
The sad part is that you probably wouldn’t be shocked to hear how many air talents I’ve spoken to in my career who have been brutalized by their PD.
It’s one thing to not know how to teach, and quite another to bully because you can, because you’re insecure or a control freak.
Some corporate execs still believe that the tougher the GM and PD, the better the results. But research simply doesn’t back up that idea.
“Bullying bosses tend to undermine their own teams. Morale and company loyalty plunge, tardiness increases and sick days are more frequent.“
As Radio has downsized on-air staffs in every format, it has also made it easier for bullies to run their stations. Before deregulation, the most talented personalities would just leave if they were reporting to an a-hole. Fewer jobs have made that harder to do.
So, if ranting and raving and bullying doesn’t work, why do those PDs and GMs still have their jobs? Maybe this explains it: “Leaders tend to emerge organically, and common traits of those who assume the role include boldness, a healthy ego and a sense of entitlement. Confidence, too: People who take charge in these simulations tend to be decisive, making calls from the gut, and quickly.“
Corporate execs, overseeing dozens, sometimes hundreds of stations, don’t have time to actually analyze what’s working and why. They see decisiveness, confidence and strength and give the bully the benefit of the doubt.
And that’s too bad for everyone in our business, but especially for creatives, who need to be more vulnerable and who thrive under specific positive reinforcement.
If you’re interested in this topic, those quotes are taken from this NY Times article (subscription may be required).