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ET Returns

ET Returns

Reconnecting…

 

Clever idea, and pretty well executed. The music makes it work.

Most of you have seen the short version. It’s been aired a lot in the last couple of weeks, but this is the full length version:

I love that it only has one product mention, at the very end. No attempt at holiday deals, or any other hard sell.

It’s meant to work on an emotional level, and it does.

 

Here’s another spot based on a movie, but I bet you haven’t seen this one yet.

Christmas is a really big thing in the Philippines.

And, of course, Star Wars is a really big deal everywhere.

Combine the two, along with a trio of cute kids and…well, you’ll see…wait for the very end…

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